LIRR - Rescind This Rule

One of the unpopular rules regarding putting bikes on Long Island Rail Road trains is that they can't be on trains during peak hours.  Or on holidays. It's bad enough that a permit is needed to bring a bike on a train.  It's worse that there can't be more than four bikes total on any weekday train.  This is pathetic.

If and when gas prices break $4, you're going to see a lot of commuters riding to the station.  You're also going to see people wanting to ride from Penn Station to their job.  Better get working on a way to roll back some of these annoying bicycle rules so that people don't have to leave bikes at the station (to be stolen).

iMedia Breakthrough

In case anyone is wondering what goes on at these conference things, we interactive marketers put on silly hats and drink. This is Peter Shankman, Masha Geller and me, apparently forgetting that it was St. Patrick's Day and not Cinco de Mayo.

Thanks to Peter Shankman for the photo.

Old MLM Proverb Works for Widget Marketing, Too

Someone wise once gave me a great rule of thumb for determining what's a pyramid/Multi-Level Marketing scheme and what's a legit business.

If your income potential depends more on how many people you recruit to sell than on how much product you move yourself, it's probably a pyramid scheme.

I've been thinking about how that applies to widget marketing.  If your widget prioritizes pass-along above the utility it provides to the end user, it's probably more of a scheme than a legit business-building tool.

Please

As long as the industry is consolidating, will someone please buy Undertone Networks and change their name?  I'm tired of Underscore continuing to be confused with them, and we were here first.  :-P