Are You Part of the Problem?

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Last week, I put up a post about how the online advertising industry needs another herd-thinning. It begged the question - "How do I know if I'm part of the problem?" Fear not, faithful Hespos.com reader. If you answer "yes" to any of the following questions, the issue should be more than clarified.

  • Does your company have two home pages, positioning it as an advertising agency on one and a media seller on the other?
  • Was your company's "Most Valuable Employee" last month a guy in Costa Rica named Benny who rotates his IP address every six minutes?
  • Does your business model depend entirely on a hacked Linux server in Beijing?
  • Does your employee manual contain something to the effect of "DO NOT DISCUSS WHAT IS INSIDE THE BLACK BOX UNDER PENALTY OF TERMINATION."?
  • Is your company named after a common misspelling of a much more popular website?
  • Does your workday consist of e-mailing webmasters of obscure websites with a "Got Traffic?" spam?
  • Are you fewer degrees of separation away from Kevin Bacon than from the advertiser running ads with your company?
  • When click rates on your campaigns are low, do you IM a clickfarm in Bangladesh?
  • When it's time to get paid, do the folks upstream stall you by saying things like "We're waiting for the client's client to get paid by the client"?
  • On your first day of work, were you issued a Thumbdrive with HiMailer installed on it and instructed to eat it if and when you hear loud klaxons?

Gig With Underscore

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I'm looking all over the place for a media supervisor to assist us with the deluge of work that's coming in the door at Underscore. I'm looking for someone with the following qualifications:

  • 2-5 years of integrated media planning and buying experience
  • Experience managing one's own clients and managing junior-level planners
  • Working knowledge of leading ad serving systems
  • Solid writing and presentation skills
  • Proficiency with Microsoft Office, particularly Excel and Powerpoint

Salary commensurate with experience, etc... If you refer a candidate that ends up getting hired here, I'll give you a $1,000 check on their 6-month anniversary. Send resumes and cover letters to jobs@underscoremarketing.com and be sure to mention that you're responding to the post on Hespos.com.

Apply now. We know you're sitting at a big agency that's too slow and lethargic to get out of its own way, and we know you're bored out of your skull, waiting for your boss to die or get poached by another agency so you can move up in the world and actually have people listen to your good strategic advice for once. So what are you waiting for? Don't you feel like a chump working for The Man? Send us your resume.

Yes, we're an equal-opportunity employer.