Steve Rubel shows how he demonstrates the opportunity to clients and illustrates what he calls the "conversation gap." Since fear is often the one thing that gets some of these big corporations to move their butts, I think Steve's approach of showing the level of conversations and how that breaks out in a sort of 'share of voice' way makes sense. Nothing like seeing how the competition is faring to get corporations to jump on board.
People who know me well know that I'm a slobbering Van Halen fan. And yes, my collection of MP3s does have a large number of Roth solo tunes. So I dig the guy. But as a replacement for Howard Stern? Roth's schtick is tired. He's no longer an "entertainer." At best, he could be a Vegas nostalgia act. He can't keep folks engaged on radio. Look for him to fall flat on his face.
Or did you forget about this?
Roth also taped a weird promo video titled David Lee Roth's No Holds Bar-B-Que, which featured him dressed up like a sailor and doing karate moves during a luau that featured pirates, dwarves and real martial artists. The video was supposedly Roth's bid to get TV executives to award him his own Osbourne-esque reality show.
Needless to say, no network bit.
He's batshit crazy.
I received word yesterday that a friend of mine was just called up from IRR (Individual Ready Reserve) for 4-6 months of training, followed by a yearlong tour, most likely in Iraq. The friend in question is 38 years old, a valued executive at an online research company, and hasn't worn a uniform in a dozen years. My thoughts and prayers are with this friend as he is confronted with something he never thought could happen and now gets ready to ship out. God protect him.
I find it almost unbelievable that this has happened. Given all the buzz about setting a deadline and getting our troops out of Iraq, you'd think that activating someone after 12 years would be, at worst, highly unlikely. But here we see it in action. Yes, it has gotten that bad.
Getting some good reactions to this week's Spin. Check out the reaction on the Spin Board. There's something so nice about knowing that someone is forwarding your article to a colleague or taking it to a meeting.
A lot of these comments tend to pile up in short order. I'll probably drop in there later in the day and address whatever comes up.
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