Indeed, the Spin Board has taken off with a discussion on the merits (?) of buzz marketing. I'd love for some of the folks who stop by here and respond to my posts about marketing to head over to the board and offer up an opinion over there. (Steve? Tig? Doc? Jaffe?)
If Bruce Willis were truly a badass, he would go all Die Hard on Bin Laden. But instead, he wants someone else to do it. Willis is offering another $1 million on top of the $50 million the U.S. Government is already offering for anyone who turns OBL in. The reward is also good for Abu Musab Al-Zarqawi. Thanks, Bruce. The $50 million wasn't enough, but $51 million? Maybe I'll let OBL out of my basement now. He's been chained to the water heater for a couple years.
I can understand that when you break up with someone, the friends you made while a couple are up for grabs. But the friends you had beforehand? For over 20 years? That live 70 miles away from your ex but right down the block from you? I say they're mine. Somebody back me up, here.
Hollywood writers and actors want product placements disclosed. Buzz marketers want paid agents to disclose their relationships with marketers.
What do both of these things have in common?
They both acknowledge that dishonesty can't be a solid foundation on which to build a relationship with a customer. Since I expect folks to gang up on me when they read my Spin tomorrow, I just wanted this notion on the record prior to the fact.
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