For Crovello Victims

John Crovello will appear before Judge John J. Toomey on December 4, 2006. He has been charged with Grand Larceny. I have uploaded a letter that victims of Crovello can download and mail (via certified mail) to the judge and the District Attorney's office. The letter asks the judge to kindly make monies stolen from victims part of the restitution imposed in Crovello's sentence.

If you are a victim, download the letter here.

If you do download the letter and choose to send it, please drop me a note in comments (if you like) to let me know.

You should not construe this as legal advice. I am not an attorney. But I do hope this is helpful. My take is that you won't benefit from this if you haven't logged your complaints with the District Attorney's Office in Suffolk County. Your mileage may vary.

Another Change In Thinking To Ponder

While everybody is seemingly going ga-ga over the GooTube thing today, I've been thinking about something else. I've been pitching a lot of clients lately on the notion of adjusting their thinking from top-down (broadcast) to bottom-up (conversational). There's another wrinkle once you get past that, though.

Just like they tend to have problems with the notion of releasing their perceived control of the message, marketing folks tend to have problems with control of the venue. That is, marketers want things to happen on their own websites and not elsewhere on the Internet.

A conversation has less perceived value to many marketers if it transpires on Bob's Blog as opposed to the blog they set up for the purpose of hosting said conversations. For some reason, many marketers are having difficulty moving from aggregated to distributed in how they think about the marketplace.

Yes, we like it when client blogs become the focal point for a conversation. But that doesn't mean that a discussion on a message board or on an independent blog is less valuable in some way.

Maybe this has something to do with the idea that marketers crave control, and if they do come to terms with not being able to control the message, maybe they still can't come to terms with control of the venue.

Me At Howard's Place

stern_small.jpg

Here's me hanging out on Howard Stern's couch. No, I didn't get to meet the shock jock. I was just taking a tour of the Sirius studios here in New York with Eric and Larissa. You can see Eric in the background. Larissa took the pic.

The tour was interesting. Obviously, Howard's studio is the biggest. We saw small studios that were literally smaller than my hall closet, with just enough room for one person, audio gear and a PC. It was amazing to see how it all comes together over there.